On January 13, 1938, the Walt Disney Company started a run of amazing animated feature films with their release of Snow White and the Seven Dwarfs. Disney had already learned the art and science of cross promotion and merchandising, and they didn’t skip a beat when featuring their newest creation on the cover of this issue of Mickey Mouse Magazine. This issue was on the stands at about the same time as the movie’s release, and is the very first cover appearance of Snow White and her friends. Enjoy!
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